So I got the OR catalog in the mail the other day, and was psyched to see what they had. I've always been a fan of their gear: well-designed, well-made and reasonably priced functional stuff. To my surprise, the catalog contained almost 100% "ski town fashion"...you know, like $250 Carhartt-like pants with a gore-tex liner (joking) so you can look like a mountain town bro-brah.
I've noticed that Patagucci went this route a long time ago, and Black Diamond, too. I've long since stopped buying their stuff for the most part; overpriced and poor quality (for the price) crap. But now OR...does anyone know when they began producing and marketing these costumes for the fashionable outdoorsperson? I guess this is the future...we've become a mainstream demographic to market to...makes me feel like a stereotype.
I've noticed that Patagucci went this route a long time ago, and Black Diamond, too. I've long since stopped buying their stuff for the most part; overpriced and poor quality (for the price) crap. But now OR...does anyone know when they began producing and marketing these costumes for the fashionable outdoorsperson? I guess this is the future...we've become a mainstream demographic to market to...makes me feel like a stereotype.
Comment